Market Overview

Selling a home is a significant decision, and having the right information is essential for a successful experience. Whether you're selling a family home, an investment property, or a unique estate in Vernon, BC, understanding the market, your property’s value, and the selling process is key. This guide provides insights into what to expect, what questions to ask your real estate agent, and how to position your property to attract the right buyers. With the right strategy and expert advice, you can maximize your property’s value and achieve your selling goals.

1. Current Market Conditions:

   • Is it a buyer's or seller's market in Vernon?
   • What are the trends in the Okanagan real estate market?
     
     

2. Comparable Sales (Comps):

   • Recent sales of similar properties in the area.
   • Average days on market for homes like theirs.
   • Price range for comparable homes (high, low, and average).
     
     

3. Demand in Vernon:

   • What types of properties are currently in high demand (e.g., single-family homes, condos, acreage)?
   • Are specific neighborhoods, like East Hill or Swan Lake, more desirable right now?

Property-Specific Advice

4. Home Valuation:

   • What is the estimated market value of the property?
   • What factors contribute to the valuation (location, upgrades, lot size, views, etc.)?

5. Potential Improvements:

   • Should they make upgrades or repairs before listing?
   • Which renovations would yield the best return on investment in Vernon’s market?

6. Staging and Presentation:

   • Recommendations for staging or decluttering.
   • Suggestions to highlight unique features (e.g., lake views, heritage details, or acreage).

Marketing Strategy

7. Target Audience:

   • Who is the likely buyer for their property (families, retirees, investors)?
   • How will the agent tailor the marketing strategy to attract these buyers?

8. Marketing Plan:

   • What tools will the agent use to market the property (professional photography, virtual tours, social media, open houses, etc.)?
   • Will they advertise beyond Vernon (e.g., Okanagan Valley, Alberta, or Lower Mainland buyers)?

9. Listing Price Strategy:

   • How does the agent determine the ideal list price?
   • Will the property be priced competitively to attract multiple offers?

Process & Costs

10. Timeline:

• What is the expected timeline for selling the property?
• How will the agent handle showings, offers, and closing?

11. Agent Fees:

• What is the commission structure, and are there additional fees?
• What services are included in the commission?

12. Legal and Tax Considerations:

• Are there specific legal or tax implications for selling in BC (e.g., property transfer tax for buyers, capital gains tax for investment properties)?

Post-Sale

13. Next Steps After Selling:

• Recommendations for transitioning to their next home, whether buying locally or relocating.
• Advice on aligning the sale with their next purchase or moving timeline.

14. Market Trends:

• Insight into where the market may head over the next 6–12 months in case the seller needs to time their sale.

15. Agent Experience:

• The agent’s track record of sales in Vernon and surrounding areas.
• Testimonials or reviews from previous clients.